
Article by Mike Kelly
Largest amount of Internet traffic comes through search engines (Google, Yahoo!, Etc). Which means that having a website is not enough, if you are not on the search engines than your site is invisible to most people and may risk losing many business opportunities as their potential customers could not find their products and services.What is Search Engine Optimization (SEO)?The SEO (Search Engine Optimization) is the process of improving its website with the aim of positioning in the first search results for a given keyword. In short, the SEO seeks to make a site more relevant in the natural search results through a web optimized design and optimization techniques then that would increase the chances of being found by potential customers.
Why the need for Search Engine Optimization (SEO)? The positioning in natural search engines is almost essential for any Web business strategy in the medium to long term because consumers use search engines like Google or Yahoo! to find products and services.
“62% of users click on links within the first page of results.”
When performing a job Optimization for